Ink + Volt

A Clean and Minimal Product Shop

Client
Ink + Volt
Timeline
8 Weeks
Services
Standing out from the crowd while building trust

Standing out from the crowd while building trust

When Auto Approve came to us, they were facing a common challenge. In worrying about creating a brand that felt trustworthy, they had overcompensated and ended up with branding that lacked magnetism. We came in to help them transform their look and feel, building a brand that better fit with their technology-first approach and customer-centric values. With fresh new brand colors; engaging, humanizing graphics; and a friendly, simple copy voice, the result was a still-trustworthy brand that couldn’t help but stand out.

Challenge
Define a unique brand message.
Solution
Building a brand with purpose.
Result
Brand awareness, customer loyalty & sales.
Simple branding built to showcase beautiful products
The Brand

We worked with the creators of Ink + Volt as a new company to build their physical offerings, branding, and web presence from the ground up. The challenge was to create an ecosystem of identity that would work to highlight these clean, minimalist, versatile products. The end result was a striking, graphic brand that perfectly showcases its offerings without distracting them. For us, a particular highlight of this project was the opportunity to get creative with original photography projects designed to bring Ink + Volt products to life online and in print.

PHOTOGRAPHY

Contact

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